
This poster is quite simple in its design with not much colour used. The use of black and white gives it a serious look with hanging teeth from barbed wire in the middle, catching your attention. With all the writing at the bottom and different fonts used creating a unorthodox look which looks rather surreal and unnatural. Its quite striking immediatley with its main focus on the haninging teeth from a Saw representing the title of the film and the events which take place. This clever link is a good way of advertising the film. The main concept of this poster is too keep things simple and make it as effective as possilbe. The title of the film is nice and clear and everything seems to flow from top to bottom. The writing at the bottom is not as important as the presence of the image and the effect it has on the targeted audinece.
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